by Nikka | Sep 25, 2024 | Google
Stay up-to-date with the latest changes to Google Business Profile, and learn how to update its features to keep your profile visible and engaging. Claiming and optimising a Google Business Profile is one of the most effective local SEO strategies to help local...
by Nikka | Sep 24, 2024 | Digital Marketing
Differentiate your business in competitive markets by using local influencer marketing. Partnering with trusted influencers can enhance your online presence and engage local customers effectively. Small businesses continually strive to distinguish themselves in busy...
by Nikka | Sep 23, 2024 | Facebook
Google has started automatically showcasing social media posts on Google Business Profiles. Key Points: Social media posts will now be displayed automatically on Google Business Profiles. Businesses have the option to manage their connected social media profiles. Each...
by Nikka | Sep 23, 2024 | Digital Marketing, Google
For business owners and digital marketers, understanding your local search ranking on Google is essential for attracting nearby customers and boosting your online visibility. The way your business appears in search results can make a significant impact on customer...
by Nikka | Sep 20, 2024 | Digital Marketing, Google
Google has unveiled an exciting new feature for its Gemini AI platform called Gems. This feature enables users to create and customise specialised AI experts, which are designed to make specific tasks, such as SEO, more efficient and effective. With the introduction...
by Nikka | Sep 20, 2024 | Uncategorized
Google is discontinuing its Business Profile chat feature by 31st July, advising businesses to explore other communication options. Key Points: Google will no longer support Business Profile chat. Customers can still reach businesses via other contact methods....
by Nikka | Sep 19, 2024 | Digital Marketing, Google
Discover how partnering with local businesses and organisations can drive growth and enhance your authority with this practical guide, featuring a detailed case study. In the constantly changing world of digital marketing and search engine optimisation (SEO), one...
by Nikka | Sep 19, 2024 | Google, Digital Marketing
Is GPT-4’s performance slipping? OpenAI is looking into complaints about the model’s effectiveness as discussed on Google Reviews and X. Key points: OpenAI is examining claims of GPT-4 performance issues, as noted on @ChatGPTapp on X. The company has...
by Nikka | Sep 18, 2024 | Google
Google relies on volunteers known as Local Guides to keep Search and Maps up-to-date with details about local businesses and attractions. These volunteers submit reviews, photos, and videos that aid users in making informed decisions when exploring new locations....
by Nikka | Sep 18, 2024 | Google
Discover how business hours impact local search and map visibility, with Google confirming that ‘openness’ now plays a key role in rankings. Highlights: Google Search Liaison confirms that ‘openness’ has recently become a stronger ranking...