Winning B2B Consideration

Winning B2B Consideration

B2B buyers can form opinions about a company long before they make a formal search or speak to a sales team. This early stage is sometimes described as Day Zero. It covers everything potential buyers learn about a brand before the official research process begins. The...
Indexing Requests Ignored

Indexing Requests Ignored

Job website operators are reporting lengthy delays when applying for access to Google’s Indexing API, with some saying they have waited months without receiving either approval or a rejection. The issue matters because Google recommends the Indexing API for job...
International SEO for Publishers

International SEO for Publishers

Expanding a publishing business into new countries can be far more complicated than simply translating articles or adding a country folder to a website. Publishers looking to attract readers from different markets need to consider language, culture, search behaviour...

How AI Chooses Its Sources

Getting your website to rank well in Google does not necessarily mean it will be used as a source in AI-generated answers. As tools such as ChatGPT, Google AI Overviews, Gemini and Perplexity become more common, businesses need to understand where these systems are...
Winning B2B Consideration

The Reality of Agentic Commerce

Reading Council is encouraging local landlords to work more closely with the authority as it looks for ways to increase housing options and improve standards across the private rented sector. The Labour-run council is inviting landlords to a special information...
AI Agents Pay to Browse

AI Agents Pay to Browse

Google is testing a new way of paying publishers when their content helps power AI answers. But the system does not show publishers exactly how their monthly payment is calculated. A different approach is now being tested on an independent website. Instead of waiting...
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