by Nikka | Nov 3, 2026 | Google
Google’s John Mueller has warned businesses against relying on quick AI SEO tactics, stressing that traditional search engine optimisation practices remain essential. During a recent interview with David Iwanow, Mueller discussed how SEO is evolving alongside...
by Nikka | Oct 26, 2026 | Google
SEO platforms are introducing checks to identify unusual Google search results, prevent inaccurate rankings from reaching reports and review data that may have been affected. However, their approaches differ, particularly when validating results, displaying temporary...
by Nikka | Oct 26, 2026 | Google
An analysis of 12 months of Google Analytics 4 (GA4) data across 100 websites suggests that traffic from ChatGPT and other large language models (LLMs) remains limited compared with Google’s organic search traffic. The dataset covered more than 145 million...
by Nikka | Oct 26, 2026 | Google
Google has issued fresh guidance on handling temporary server outages, robots.txt restrictions and URL formats. Other developments include a Cloudflare and OpenAI pilot to help ChatGPT Search discover more web pages, Google’s current limitations around JPEG XL...
by Nikka | Oct 26, 2026 | Google
A customer may discover a business through an AI assistant, research their options and then turn to Google to find the company and make a purchase. In that situation, Google could receive the credit for the visit, even though the assistant helped influence the...
by Nikka | Oct 23, 2026 | Google
SEO tracking providers are explaining how they identify unusual Google search results, check their accuracy and decide what data customers see. Several companies have also outlined their plans for reviewing previously recorded rankings that may have been affected by...