Google Upgrades Search Live With Gemini

Google Upgrades Search Live With Gemini

Google has launched an update to Search Live powered by its Gemini 2.5 Flash Native Audio model, significantly improving the way voice interacts with search. The update enhances natural spoken replies while expanding Gemini’s use across live voice agents and...
Bing Tests Grouped “Sponsored Results”

Bing Tests Grouped “Sponsored Results”

Microsoft is experimenting with a new design for Bing ads, introducing a format similar to Google’s “Sponsored results” grouping. The aim is to consolidate multiple paid listings under a single label, giving users the option to collapse or reveal the block with a...
Google December 2025 Core Update Released

Google December 2025 Core Update Released

Google has officially launched its December 2025 core update, marking the third major algorithm update of the year. The rollout began on 11 December 2025 and is expected to take up to three weeks to complete, according to Google’s Search Status Dashboard. This update...
Shopify Introduces Product Network

Shopify Introduces Product Network

Shopify has introduced the Product Network, a new system designed to help advertisers connect with shoppers across multiple merchant stores by showing contextually relevant products, even if the store a shopper is browsing doesn’t carry them. The concept is...
Protecting Your Brand in PPC

Protecting Your Brand in PPC

Many businesses are unaware of just how much branded traffic they lose every day due to unauthorised bidding, affiliate misuse, and deceptive ads. These issues often go unnoticed until costs rise or competitors begin appearing above you when someone searches for your...
Google Faces EU Probe Over Content Use

Google Faces EU Probe Over Content Use

Google is facing a formal investigation by the European Commission over concerns that its artificial intelligence practices may breach EU competition rules. These rules are designed to prevent companies with a dominant market position from abusing their power. The...
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