Microsoft on Optimising for AI Search

Microsoft on Optimising for AI Search

Microsoft has released new recommendations to help content creators optimise their pages for visibility within AI-driven search results. The guidance focuses on how structure, clarity, and presentation can improve the chances of content being selected for AI-generated...
Meta Pulls Political Ads Europe-Wide

Meta Pulls Political Ads Europe-Wide

Meta Halts Political Ads Across the EU Amid New Regulations Meta has announced a sweeping suspension of all political, electoral, and social issue advertising across the European Union, marking one of the most significant changes to its advertising policy in recent...
ChatGPT Expands into Apps and Marketing

ChatGPT Expands into Apps and Marketing

ChatGPT Becomes a Platform for Apps – and a New Marketing Frontier ChatGPT is no longer just a chatbot. OpenAI’s latest update has transformed it into a platform where users can now access third-party apps such as Spotify, Canva, Zillow, and Expedia — all without...
Search Atlas Unveils New Tools for Agencies

Search Atlas Unveils New Tools for Agencies

Search Atlas has introduced a range of new features designed to help agencies better manage SEO, Local Search, and AI visibility for their clients. During a recent event, the company unveiled several updates and improvements to its SEO platform aimed at helping...
Yale Study: AI Isn’t Taking Jobs

Yale Study: AI Isn’t Taking Jobs

A new study from Yale University has challenged the widespread fear that artificial intelligence is replacing human workers, especially in marketing. Despite AI’s rapid advancement and increasing use in business, researchers found no significant job losses linked to...
Widespread Disruption Hits Google Search

Widespread Disruption Hits Google Search

Google has acknowledged that a data centre problem is behind a partial disruption to its Search service, impacting the display of certain pages in specific regions. According to the company’s official Search Status Dashboard, the issue started on 3 October at around...
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