by Nikka | Sep 26, 2024 | Digital Marketing
Backlinks remain crucial in SEO today, but there is a greater emphasis on their quality and strategic placement. The current approach to link acquisition combines traditional methods with new strategies, resulting in a more organic online presence. An example of this...
by Nikka | Sep 24, 2024 | Digital Marketing
Differentiate your business in competitive markets by using local influencer marketing. Partnering with trusted influencers can enhance your online presence and engage local customers effectively. Small businesses continually strive to distinguish themselves in busy...
by Nikka | Sep 23, 2024 | Digital Marketing, Google
For business owners and digital marketers, understanding your local search ranking on Google is essential for attracting nearby customers and boosting your online visibility. The way your business appears in search results can make a significant impact on customer...
by Nikka | Sep 20, 2024 | Digital Marketing, Google
Google has unveiled an exciting new feature for its Gemini AI platform called Gems. This feature enables users to create and customise specialised AI experts, which are designed to make specific tasks, such as SEO, more efficient and effective. With the introduction...
by Nikka | Sep 19, 2024 | Digital Marketing, Google
Discover how partnering with local businesses and organisations can drive growth and enhance your authority with this practical guide, featuring a detailed case study. In the constantly changing world of digital marketing and search engine optimisation (SEO), one...
by Nikka | Sep 19, 2024 | Google, Digital Marketing
Is GPT-4’s performance slipping? OpenAI is looking into complaints about the model’s effectiveness as discussed on Google Reviews and X. Key points: OpenAI is examining claims of GPT-4 performance issues, as noted on @ChatGPTapp on X. The company has...