by Nikka | Jul 21, 2025 | Google
The question of whether AI in SEO is this year’s version of EEAT is stirring up lively discussion online. On Reddit, many users were quick to dismiss the idea of “SEO for AI,” but it’s not simply resistance to change. The reality is that strategies for AI Search are...
by Nikka | Jul 17, 2025 | Google
Google has introduced a new comparison mode to its Search Console’s 24-hour view. This feature allows users to review hourly performance trends and compare them with previous data. The update lets you analyse performance based on two specific reference points — either...
by Nikka | Jul 17, 2025 | Google
In its latest quarterly update, Cloudflare has revealed that a significant number of DDoS (Distributed Denial of Service) attacks are being initiated by business rivals. According to their 2025 Q2 DDoS Threat Report, 63% of the attacks identified by customers were...
by Nikka | Jul 16, 2025 | Google
Anthropic has unveiled what looks to be a strategic move towards offering AI tools tailored to specific sectors, with its latest product launch. The company announced a new Financial Analysis Solution that runs on its Claude 4 and Claude Code models. This marks...
by Nikka | Jul 16, 2025 | Google
The Malcure Malware Scanner plugin for WordPress has recently come under scrutiny after security experts discovered a significant vulnerability. Rated at a severity level of 8.1, this issue is considered high risk, and as of now, no official patch has been released to...
by Nikka | Jul 15, 2025 | Google
Meta has stepped up its efforts to combat unoriginal content on Facebook, taking a firmer stance against accounts that simply repost other people’s work without permission or making any meaningful edits. As part of this move, Facebook plans to remove the ability to...
by Nikka | Jul 15, 2025 | Google
Here’s a rewritten, longer and more naturally divided version in British English, split into several paragraphs to avoid looking copied: Google’s John Mueller has recently shared his views on the topic of whether artificial intelligence might completely remove the...
by Nikka | Jul 14, 2025 | Google
John Mueller and Martin Splitt then offered some honest insight into how publishers and SEOs should choose keyword phrases to target. Their message was clear: it isn’t just about picking the hardest or most popular terms; it’s about selecting ones that genuinely fit...
by Nikka | Jul 14, 2025 | Google
WordPress security experts at Patchstack have issued an advisory highlighting a supply chain attack that targets the popular Gravity Forms plugin. This vulnerability is particularly serious as it could allow remote code execution on websites using affected versions of...
by Nikka | Jul 11, 2025 | Google
Google has shed light on how long it usually takes for SEO changes to start showing results, emphasising why it’s important to keep track of these changes over time. In a recent discussion, Google’s Martin Splitt and John Mueller spoke about the different factors that...