by Nikka | Feb 14, 2025 | Google
The WordPress Foundation recently faced a setback in its bid to trademark the terms ‘Managed WordPress’ and ‘Hosted WordPress.’ While their application has been denied, they still have the opportunity to appeal the decision. If successful, these trademarks could have...
by Nikka | Feb 14, 2025 | Google
Google’s John Mueller has provided clarity on why URLs containing hashtags sometimes appear in Google Search Console reports. This has been a common concern among website owners who worry that these URLs may be incorrectly indexed or impacting search rankings....
by Nikka | Feb 13, 2025 | Google
Google has provided insights into how it improves search result loading speeds using the Speculation Rules API, a technology designed to prefetch pages in Chrome browsers. This method allows Google to load top search results in advance, ensuring users experience...
by Nikka | Feb 13, 2025 | Google
Hackers are actively exploiting a vulnerability in Magento-based eCommerce websites, injecting an obfuscated script to steal credit card details. By using Google Tag Manager (GTM), attackers can discreetly load malware, allowing them to intercept payment information...
by Nikka | Feb 11, 2025 | Digital Marketing
A recent study from Rutgers University has found that Americans place more trust in artificial intelligence (AI) than in social media. This shift in perception highlights how AI is increasingly seen as a more reliable source of information and decision-making compared...
by Nikka | Feb 11, 2025 | Google
Google has officially confirmed an outage affecting Business Profile reviews, which has led to missing reviews for many local businesses. This issue has caused frustration among business owners who rely on customer feedback to maintain their reputation and attract new...
by Nikka | Feb 10, 2025 | Google
Meta has introduced a series of AI-driven enhancements aimed at helping advertisers optimise their campaigns more effectively. These updates promise to streamline the ad creation process, improve targeting accuracy, and enhance overall campaign performance. By...
by Nikka | Feb 10, 2025 | Google
Google’s John Mueller recently shared insights on managing duplicate URLs with query parameters in Google’s index, offering a different approach to a common SEO issue. During a site audit, an SEO professional raised concerns about the use of the rel=canonical tag for...
by Nikka | Feb 7, 2025 | Google
User behaviour varies, so it’s important to tailor your approach accordingly. Building SEO personas can help refine your content strategy and boost your rankings. Mastering user intent involves understanding the needs and expectations of your audience. By getting into...
by Nikka | Feb 7, 2025 | Google
Google has introduced updated guidance on merging GA4 and Search Console data using Looker Studio, providing marketers with a more detailed understanding of SEO performance. This integration allows businesses to analyse user behaviour from the moment they click on a...