by Nikka | Feb 3, 2025 | Google
Google is offering a valuable support service to advertisers who are struggling with the implementation of conversion tracking tags, a common challenge for many businesses. The tech giant is rolling out one-on-one appointments with technical experts to guide...
by Nikka | Feb 3, 2025 | Google
Elementor has launched a new AI-powered tool called Site Planner, a free-to-use application designed to simplify the website planning process. This intuitive tool helps users create a structured website brief and wireframe, making it easier to visualise and organise...
by Nikka | Jan 31, 2025 | Google
Google has unveiled a new AI-powered feature called “Ask For Me,” designed to make phone calls to businesses on behalf of users. This experimental tool aims to streamline the process of obtaining service prices and appointment availability, saving users...
by Nikka | Jan 31, 2025 | Google
Google has introduced a new Search Labs experiment called “Ask for Me,” a feature designed to simplify the process of gathering information about local services. This experimental tool allows Google AI to call businesses on behalf of users, helping them...
by Nikka | Jan 30, 2025 | Google
YouTube is emerging as a major alternative search platform, with marketers shifting their focus from traditional rankings to securing visibility in search snippets and direct answers. As search behaviour evolves, appearing in featured snippets and AI-generated...
by Nikka | Jan 29, 2025 | Google
Google has unveiled Meridian, an open-source marketing tool that leverages advanced modelling techniques to optimise advertising budgets and measure the overall effectiveness of campaigns. This cutting-edge tool is designed to provide deeper insights into ad spend,...
