by Nikka | Jun 10, 2025 | Google
Google has recently made changes to its Recipe Schema documentation, offering clearer instructions on the role of images in search results. This update provides webmasters and content creators with a better understanding of how images can influence visibility in both...
by Nikka | Jun 6, 2025 | Google
A well-known search marketing expert has pushed back against the idea that Google’s AI-driven search demands overly complicated strategies. Speaking on the topic of SEO for generative AI, one of the industry’s most recognised figures offered a clear-eyed...
by Nikka | Jun 6, 2025 | Google
Recent data has revealed that the majority of traffic referrals from AI-powered platforms such as Perplexity, Bing, and Gemini come from desktop users. In fact, over 90% of their referrals are generated via desktop devices, highlighting a clear usage trend among users...
by Nikka | Jun 5, 2025 | Google
A recent study has shown that Google’s AI Overviews refer to news sources in only around 20% of its generated answers. Among those cited, three major publishers – the BBC, The New York Times, and CNN – dominate with a combined share of 31% of all news references. The...
by Nikka | Jun 5, 2025 | Google
Microsoft Clarity has taken a big step forward in making web analytics more user-friendly with the introduction of its new Model Context Protocol (MCP) Server. This tool allows users to interact with Clarity’s analytics platform using natural language queries,...
by Nikka | Jun 5, 2025 | Google
Google has recently shared advice for website owners whose sites may have seen a drop in rankings due to being mistakenly flagged by the SafeSearch filter. If your website has been wrongly identified by SafeSearch, Google now outlines clear steps you can follow to...
