Google Buyouts Offered Amid AI Shift

Google Buyouts Offered Amid AI Shift

Google is now offering voluntary buyouts to staff working within some of its key U.S. teams, as part of a wider restructure that aligns with its evolving focus on artificial intelligence. The affected employees work across a number of divisions, including Search, Ads,...
WordPress Co-Founder Reacts to FAIR Project

WordPress Co-Founder Reacts to FAIR Project

During WordCamp Europe, Matt Mullenweg shared his concerns about the security risks and overall complexity involved in managing federated plugin repositories. Just before the event, the Linux Foundation announced the launch of the FAIR Package Manager project—an...
Google Confirms Recipe Ranking Factor

Google Confirms Recipe Ranking Factor

Google has recently made changes to its Recipe Schema documentation, offering clearer instructions on the role of images in search results. This update provides webmasters and content creators with a better understanding of how images can influence visibility in both...
SEO Expert Breaks Down Google’s AI Search

SEO Expert Breaks Down Google’s AI Search

A well-known search marketing expert has pushed back against the idea that Google’s AI-driven search demands overly complicated strategies. Speaking on the topic of SEO for generative AI, one of the industry’s most recognised figures offered a clear-eyed...
AI Search Referrals Surge on Desktop

AI Search Referrals Surge on Desktop

Recent data has revealed that the majority of traffic referrals from AI-powered platforms such as Perplexity, Bing, and Gemini come from desktop users. In fact, over 90% of their referrals are generated via desktop devices, highlighting a clear usage trend among users...
Google AI Overviews Favour Big News Sites

Google AI Overviews Favour Big News Sites

A recent study has shown that Google’s AI Overviews refer to news sources in only around 20% of its generated answers. Among those cited, three major publishers – the BBC, The New York Times, and CNN – dominate with a combined share of 31% of all news references. The...
Talk to Your Data with Microsoft Clarity

Talk to Your Data with Microsoft Clarity

Microsoft Clarity has taken a big step forward in making web analytics more user-friendly with the introduction of its new Model Context Protocol (MCP) Server. This tool allows users to interact with Clarity’s analytics platform using natural language queries,...
Google Fixes SafeSearch Mistake

Google Fixes SafeSearch Mistake

Google has recently shared advice for website owners whose sites may have seen a drop in rankings due to being mistakenly flagged by the SafeSearch filter. If your website has been wrongly identified by SafeSearch, Google now outlines clear steps you can follow to...
Google Patent Uses Context Beyond Queries

Google Patent Uses Context Beyond Queries

Google has recently filed a patent describing how an AI assistant could use at least five real-world contextual signals to improve its responses and create more natural conversations. This system goes beyond simply analysing the keywords in a user’s query, aiming...
Smarter Ecommerce Hosting with AI

Smarter Ecommerce Hosting with AI

Bluehost has recently launched a new range of managed WordPress ecommerce hosting plans tailored for entrepreneurs, online shop owners, and content creators. These new offerings aim to simplify the process of launching and growing a WordPress-based business. The...
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