Talk to Your Data with Microsoft Clarity

Talk to Your Data with Microsoft Clarity

Microsoft Clarity has taken a big step forward in making web analytics more user-friendly with the introduction of its new Model Context Protocol (MCP) Server. This tool allows users to interact with Clarity’s analytics platform using natural language queries,...
Google Fixes SafeSearch Mistake

Google Fixes SafeSearch Mistake

Google has recently shared advice for website owners whose sites may have seen a drop in rankings due to being mistakenly flagged by the SafeSearch filter. If your website has been wrongly identified by SafeSearch, Google now outlines clear steps you can follow to...
Google Patent Uses Context Beyond Queries

Google Patent Uses Context Beyond Queries

Google has recently filed a patent describing how an AI assistant could use at least five real-world contextual signals to improve its responses and create more natural conversations. This system goes beyond simply analysing the keywords in a user’s query, aiming...
Smarter Ecommerce Hosting with AI

Smarter Ecommerce Hosting with AI

Bluehost has recently launched a new range of managed WordPress ecommerce hosting plans tailored for entrepreneurs, online shop owners, and content creators. These new offerings aim to simplify the process of launching and growing a WordPress-based business. The...
WordPress Steps Into the Future with AI

WordPress Steps Into the Future with AI

WordPress has revealed plans to set up a dedicated AI Team, signalling a notable change in its approach to artificial intelligence after being slower than others in adopting the technology. The newly-formed team will focus on coordinating efforts to develop and...
Is SEO Still Important in the Age of AI?

Is SEO Still Important in the Age of AI?

A recent study analysing 25,000 search queries has revealed that securing top positions on Google is still highly important—even when it comes to AI-driven search tools like ChatGPT and Perplexity. These findings suggest that AI search engines tend to favour results...
Search YouTube Shorts with Google Lens

Search YouTube Shorts with Google Lens

Google has introduced a new feature that allows users to perform visual searches within YouTube Shorts using Google Lens. This integration brings a more interactive and intuitive way to explore content on the platform. Viewers can now pause a Short and tap the screen...
Google Says Speed Wins Crawl Budget

Google Says Speed Wins Crawl Budget

Google has recently reaffirmed that the one million page crawl budget threshold remains unchanged, even after five years. However, the tech giant highlighted that the efficiency of your website’s database plays a far greater role in crawl performance than simply...
Google’s Query Fan-Out Patent and Thematic Search

Google’s Query Fan-Out Patent and Thematic Search

A recently filed Google patent called Thematic Search appears to align closely with the Query Fan-Out method used in AI Mode. Submitted in December 2024, this patent sheds light on how Google’s AI systems generate responses to complex queries and also offers insight...
Google Fixes AI Mode Traffic Bug

Google Fixes AI Mode Traffic Bug

Google has resolved a tracking issue that affected its AI Mode feature, where website traffic was mistakenly labelled as “direct” instead of “organic” in analytics reports. This bug led to some confusion among marketers and website owners, as...
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