by Nikka | Sep 10, 2025 | Google
Google has ended up creating endless crawl loops by using 301 redirects in place of 404 errors. The question is, is this intentional or a misstep? The company recently removed some outdated structured data documentation. Instead of serving a 404 page, however, the old...
by Nikka | Sep 9, 2025 | Google
Anthropic has agreed to a proposed $1.5 billion settlement following allegations that it used pirated books to help train its AI model, Claude. If the settlement is approved, each eligible book title could receive compensation of around $3,000. Key points: The company...
by Nikka | Sep 9, 2025 | Google
Google has recently revised its Help Centre guidance, publishing a clear breakdown of the usage limits for its Gemini App. The update sets out restrictions on prompts, images, Deep Research, video generation, and context windows. For the first time, Google has...
by Nikka | Sep 8, 2025 | Google
Google has once again found itself in the crosshairs of European regulators, this time with a record fine for its dominance in the ad-tech market. The European Commission has ordered the company to pay €2.95 billion (£2.5 billion / $3.45 billion) after concluding that...
by Nikka | Sep 8, 2025 | Google
Logan Kilpatrick, Google’s lead product manager, recently suggested that AI Mode could soon become the default way people experience Google Search. However, Google later downplayed this comment, hinting that such a move may not be as immediate as his remark implied....
by Nikka | Sep 5, 2025 | Google
AI-powered search tools are directing users to far more broken links compared to Google. A recent study reviewing 16 million URLs found that ChatGPT is particularly prone to generating non-existent links. The findings support Google’s earlier warnings that fabricated,...
by Nikka | Sep 5, 2025 | Google
Google has shed light on how simple login pages could harm a website’s search performance. According to the search giant, these pages can often be flagged as duplicate content, which may impact rankings if not handled correctly. The issue arises when a site has...
by Nikka | Sep 4, 2025 | Google
Court filings reveal that Google quietly increased advertising prices using internal tools referred to as “pricing knobs,” which allowed small rises that went largely unnoticed by advertisers. According to Judge Amit P. Mehta’s remedies opinion, these adjustments...
by Nikka | Sep 4, 2025 | Google
The ongoing Google antitrust case has revealed that links are not used in the ranking process for AI Overviews. A search marketer recently noticed why spammy websites were appearing in AI Overviews results. The Memorandum Opinion from the case included a section that...
by Nikka | Sep 3, 2025 | Google
Nine different content management and ecommerce platforms have been assessed based on their Interaction to Next Paint (INP) performance. Interaction to Next Paint: Ranking 9 Content Management Systems INP is a key Core Web Vitals metric as it reflects how fast a...
