by Nikka | Aug 25, 2026 | Google
Reports suggest Google’s August 2026 Spam Update may be targeting websites that use AI to mass-produce content primarily for search rankings. AI Content Is Not Automatically Spam Using AI to create content does not, by itself, violate Google’s spam policies. The...
by Nikka | Aug 24, 2026 | Google
Google has clarified that businesses may not need a separate Generative Engine Optimisation (GEO) strategy to appear in AI-powered search results. Google’s View on GEO and SEO As AI search continues to grow, many businesses are looking for new ways to improve their...
by Nikka | Aug 24, 2026 | Google, Digital Marketing
SEO continues to change quickly, with Google rolling out its August spam update while expanding generative features in AI Overviews. At the same time, websites can now encourage readers to add them as preferred sources, while Reddit has seen a sharp fall in its share...
by Nikka | Aug 24, 2026 | Google
SEO has changed significantly. For publisher websites, an audit now needs to look beyond traditional rankings and traffic. It should consider how easily content can be discovered, understood, trusted and surfaced by search engines, AI tools and other online platforms....
by Nikka | Aug 19, 2026 | Google
Google has introduced dedicated reporting for generative AI features in Search Console, giving website owners more insight into how their pages appear in features such as AI Overviews and AI Mode. However, there is still a gap when it comes to seeing the exact search...
