by Nikka | Dec 11, 2025 | Google
Many businesses are unaware of just how much branded traffic they lose every day due to unauthorised bidding, affiliate misuse, and deceptive ads. These issues often go unnoticed until costs rise or competitors begin appearing above you when someone searches for your...
by Nikka | Dec 11, 2025 | YouTube
Google has announced a major expansion of its Preferred Sources feature, opening it up to English-language users across the world. Alongside this, the company has also revealed a new pilot programme that will test AI-driven tools in partnership with several well-known...
by Nikka | Dec 11, 2025 | YouTube
YouTube has rolled out several updates to how Shorts ads work, introducing comment sections on eligible ads, new linking options for creators, and wider ad placement across mobile web browsers. The changes reflect YouTube’s push to make Shorts a stronger advertising...
by Nikka | Dec 10, 2025 | Google
Google is facing a formal investigation by the European Commission over concerns that its artificial intelligence practices may breach EU competition rules. These rules are designed to prevent companies with a dominant market position from abusing their power. The...
by Nikka | Dec 10, 2025 | Google
Google has updated its official core updates documentation to better explain how changes to its search ranking systems actually work in practice. The new wording highlights that updates are not limited to the major, named core updates that are announced a few times...
