by Nikka | Dec 19, 2024 | Google
A strong, enduring relationship with an enterprise client can be incredibly beneficial for a business. It builds authority, provides valuable insights into the workings of large organisations, and often has a positive financial impact. However, securing the client is...
by Nikka | Dec 17, 2024 | Google
Google has released a new help document on faceted navigation, a feature frequently used on e-commerce, article, and event websites. While faceted navigation is an excellent tool to improve user experience by helping visitors filter and find relevant content, Google...
by Nikka | Dec 17, 2024 | Digital Marketing
During my session at SMX Next, I delved into the topic of audience saturation, offering insights on how to avoid falling into this common trap. In that session, I covered several key points, which I’ll summarise here for you: Firstly, we looked at what audience...
by Nikka | Dec 16, 2024 | Google
WordPress co-founder Matt Mullenweg has publicly expressed his strong disapproval after a recent court ruling allowed WP Engine to regain control over their Advanced Custom Forms (ACF) plugin and re-establish login access to WordPress.org. Mullenweg’s reaction to the...
by Nikka | Dec 16, 2024 | Google
Google has officially rolled out the December 2024 core update, just weeks after the November 2024 update. This marks the end of a year filled with significant algorithm changes from the search giant. The December 2024 update began its rollout recently and is expected...
