by Nikka | Dec 12, 2025 | Google
Google has officially launched its December 2025 core update, marking the third major algorithm update of the year. The rollout began on 11 December 2025 and is expected to take up to three weeks to complete, according to Google’s Search Status Dashboard. This update...
by Nikka | Dec 11, 2025 | Google
Shopify has introduced the Product Network, a new system designed to help advertisers connect with shoppers across multiple merchant stores by showing contextually relevant products, even if the store a shopper is browsing doesn’t carry them. The concept is...
by Nikka | Dec 11, 2025 | Google
Many businesses are unaware of just how much branded traffic they lose every day due to unauthorised bidding, affiliate misuse, and deceptive ads. These issues often go unnoticed until costs rise or competitors begin appearing above you when someone searches for your...
by Nikka | Dec 11, 2025 | YouTube
Google has announced a major expansion of its Preferred Sources feature, opening it up to English-language users across the world. Alongside this, the company has also revealed a new pilot programme that will test AI-driven tools in partnership with several well-known...
by Nikka | Dec 11, 2025 | YouTube
YouTube has rolled out several updates to how Shorts ads work, introducing comment sections on eligible ads, new linking options for creators, and wider ad placement across mobile web browsers. The changes reflect YouTube’s push to make Shorts a stronger advertising...
