Google Formalises Decade-Old Faceted Navigation Guidelines

Google Formalises Decade-Old Faceted Navigation Guidelines

Google has officially released documentation regarding the management of faceted navigation, highlighting the SEO risks that come with poorly implemented filtering systems. Websites are now urged to be more cautious about how they handle faceted navigation in order to...
Bing Search Updates: Faster, More Precise Results Ahead

Bing Search Updates: Faster, More Precise Results Ahead

Microsoft has recently introduced significant enhancements to Bing search, integrating advanced language models to improve both speed and accuracy. This update aims to reduce operational costs, providing users with faster and more precise search results. By optimising...
ChatGPT’s Search Surge: 1% Market Share by 2025

ChatGPT’s Search Surge: 1% Market Share by 2025

Could ChatGPT search reach a 1% share of the search market by next year? According to new internal data shared with Search Engine Land, this could very well be possible. The data comes from BrightEdge, an enterprise SEO platform, which has been tracking the growth of...
TikTok Challenges U.S. Ban in Supreme Court

TikTok Challenges U.S. Ban in Supreme Court

TikTok has taken its legal battle against the Protecting Americans from Foreign Adversary Controlled Applications Act to the U.S. Supreme Court. This move marks a significant escalation in the company’s ongoing fight to prevent the law from going into effect....
Microsoft Revamps Ad Tracking and Consent Features

Microsoft Revamps Ad Tracking and Consent Features

Microsoft has rolled out significant updates to its advertising platform, with a strong focus on household attribution tracking and regulatory compliance. These new tools aim to provide businesses with more accurate tracking of customer behaviour, while ensuring that...
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