by Nikka | Apr 28, 2025 | Google
Google has recently updated its guidance regarding the Google-Extended user agent, offering clarification on its role in the broader Google ecosystem. According to the new documentation, Google-Extended is not considered a ranking signal, meaning it does not influence...
by Nikka | Apr 28, 2025 | Google, Facebook
Meta has recently unveiled a new feature to enhance its Advantage+ Catalogue campaigns: dynamic overlays. Although the update may seem small at first glance, it has the potential to make a significant impact on how businesses promote their products on Facebook. With...
by Nikka | Apr 25, 2025 | YouTube
YouTube is now testing AI-powered overviews in search results, which highlight relevant video clips based on users’ searches. This new feature is currently being tested with a focus on product and location searches. For now, the AI Overviews will only be visible...
by Nikka | Apr 25, 2025 | Google
Google has announced that its AI Overviews feature in Search now reaches an impressive 1.5 billion users each month. This milestone highlights the growing influence of AI within the company’s core services. In its Q1 earnings report, Alphabet revealed that Google...
by Nikka | Apr 24, 2025 | YouTube
More than just virality, YouTube Shorts is capable of driving lasting impact. By using platform-specific tactics that TikTok and Instagram Reels cannot match, brands can truly stand out. YouTube Shorts has already reached 2 billion monthly users, generating around 70...
