by Nikka | Aug 26, 2026 | Google
OpenAI appears to have significantly changed the way ChatGPT carries out web searches, replacing its previous JSON-based search format with a simpler pipe-delimited system. The change was observed over just a few days, with the new format revealing more information...
by Nikka | Aug 25, 2026 | Google
International SEO has traditionally worked on the assumption that a strong reputation can carry from one country to another. A company with established expertise in one market might expect that reputation to support its visibility when it expands into new regions....
by Nikka | Aug 25, 2026 | Google
Reports suggest Google’s August 2026 Spam Update may be targeting websites that use AI to mass-produce content primarily for search rankings. AI Content Is Not Automatically Spam Using AI to create content does not, by itself, violate Google’s spam policies. The...
by Nikka | Aug 24, 2026 | Google
Google has clarified that businesses may not need a separate Generative Engine Optimisation (GEO) strategy to appear in AI-powered search results. Google’s View on GEO and SEO As AI search continues to grow, many businesses are looking for new ways to improve their...
by Nikka | Aug 24, 2026 | Google, Digital Marketing
SEO continues to change quickly, with Google rolling out its August spam update while expanding generative features in AI Overviews. At the same time, websites can now encourage readers to add them as preferred sources, while Reddit has seen a sharp fall in its share...
