by Nikka | Dec 27, 2024 | Uncategorized
TikTok has taken its legal battle against the Protecting Americans from Foreign Adversary Controlled Applications Act to the U.S. Supreme Court. This move marks a significant escalation in the company’s ongoing fight to prevent the law from going into effect....
by Nikka | Dec 4, 2024 | Uncategorized
A recent analysis has unveiled fascinating trends in Google search behaviours, highlighting a remarkable concentration of search demand. According to the findings, 56% of all Google searches focus on generic terms, reflecting the broad appeal of these queries....
by Nikka | Nov 29, 2024 | Uncategorized
As search habits in the UK continue to evolve, Google’s once-dominant presence in the search market appears to be softening slightly. The shift seems to be driven by a growing wariness among users regarding the rise of AI-powered search results. As artificial...
by Nikka | Nov 26, 2024 | Uncategorized
Google’s page experience update marked a significant shift, setting a new benchmark for creating user-friendly websites. It underscored the growing importance of performance and usability in search engine optimisation (SEO). Key elements of this update included Core...
by Nikka | Nov 22, 2024 | Uncategorized
A recent report analysing Google search data has highlighted significant shifts in user engagement patterns, revealing changes across various industries. The study focuses on click-through rates (CTR) for Q3, showcasing notable trends in how users interact with search...
by Nikka | Nov 13, 2024 | Uncategorized
Enterprise SEO platform BrightEdge is actively monitoring millions of keyword search results to identify real-time trends in both Google’s AI Overview (AIO) and organic search, with a specific focus on the ongoing November 2024 Core algorithm update. By analysing this...