Does LLMs.txt Really Help SEO?

Does LLMs.txt Really Help SEO?

There’s growing debate about whether the discussion around LLMs.txt has become a cycle of confusion, raising questions about what it really means for AI-driven search visibility. A number of well-known WordPress SEO plugins, as well as other content management...
August Google Spam Update Now Finished

August Google Spam Update Now Finished

Google has confirmed that its August 2025 spam update has now fully rolled out worldwide. The update began on 26 August and was completed on 22 September, as listed on Google’s official status page. It applied globally across all languages. Early reports from...
Internal WordPress Rift Exposed

Internal WordPress Rift Exposed

Disagreements within WordPress have recently come to light, sparking debate around leadership, burnout, and the project’s long-term stability. A clash among the core contributor team has spilled into the public eye, leaving many outside the organisation puzzled. What...
SEO Tools Hit by Google Search Change

SEO Tools Hit by Google Search Change

Google seems to have disabled, or at least started testing the removal of, the &num=100 URL parameter, which allows searchers to view 100 results on a single page. The shift was first noticed around 10 September, when many in the SEO community reported sudden...
Google Expands YMYL to Election & Civic Content

Google Expands YMYL to Election & Civic Content

Google has revised its quality rater guidelines, placing election and voting information under the “Your Money or Your Life” (YMYL) category. This means civic-related content is now assessed with the same high standards as other sensitive topics. Key points include:...
Why WordPress Tops Core Web Vitals Rankings

Why WordPress Tops Core Web Vitals Rankings

The open-source HTTPArchive community publishes the Core Web Vitals Technology Report, which evaluates how different content management systems perform against Google’s Core Web Vitals (CWV). The July update revealed that while all major platforms made progress...
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