Data-Driven SEO: Guide to Confident Decision-Making

Data-Driven SEO: Guide to Confident Decision-Making

Understand how to effectively use data-driven approaches to achieve reliable and consistent SEO outcomes. By uncovering the advantages of leveraging data, you can develop successful SEO strategies tailored to your specific goals and audience. In the realm of SEO,...
Google Launches Appointment Tagging for Ads

Google Launches Appointment Tagging for Ads

Google is offering a valuable support service to advertisers who are struggling with the implementation of conversion tracking tags, a common challenge for many businesses. The tech giant is rolling out one-on-one appointments with technical experts to guide...
Elementor Launches AI Site Planner

Elementor Launches AI Site Planner

Elementor has launched a new AI-powered tool called Site Planner, a free-to-use application designed to simplify the website planning process. This intuitive tool helps users create a structured website brief and wireframe, making it easier to visualise and organise...
Google Unveils AI Assistant to Call Businesses for You

Google Unveils AI Assistant to Call Businesses for You

Google has unveiled a new AI-powered feature called “Ask For Me,” designed to make phone calls to businesses on behalf of users. This experimental tool aims to streamline the process of obtaining service prices and appointment availability, saving users...
Google Search Introduces “Ask for Me”

Google Search Introduces “Ask for Me”

Google has introduced a new Search Labs experiment called “Ask for Me,” a feature designed to simplify the process of gathering information about local services. This experimental tool allows Google AI to call businesses on behalf of users, helping them...
Marketing Leaders Adapt to Google & AI Search Strategies

Marketing Leaders Adapt to Google & AI Search Strategies

YouTube is emerging as a major alternative search platform, with marketers shifting their focus from traditional rankings to securing visibility in search snippets and direct answers. As search behaviour evolves, appearing in featured snippets and AI-generated...
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