by Nikka | Jul 11, 2025 | Google
Google has shed light on how long it usually takes for SEO changes to start showing results, emphasising why it’s important to keep track of these changes over time. In a recent discussion, Google’s Martin Splitt and John Mueller spoke about the different factors that...
by Nikka | Jul 10, 2025 | Google
The secret behind Google’s quality and trustworthiness rankings may lie in seven important content-related factors. These factors seem to play a big role in how Google decides which pages deserve to be seen as reliable and valuable. For many, an SEO strategy often...
by Nikka | Jul 8, 2025 | Google
A recent study by Ahrefs has taken a closer look at the impact of AI-generated content on Google rankings, analysing a huge sample of 600,000 webpages. The findings come as a relief for many content creators and SEO professionals worried about possible penalties from...
by Nikka | Jul 8, 2025 | Google
Businesses that rush to implement AI tools without proper planning are now experiencing costly setbacks. Industry experts and recent research both warn that while AI offers potential, it still requires careful human oversight to work effectively. AI can appear to...
by Nikka | Jul 7, 2025 | Google
Independent publishers across the UK are voicing serious concerns over Google’s AI Overviews, arguing that it threatens both visibility and revenue. At the heart of the issue is the lack of choice: publishers cannot opt out of AI Overviews without removing their...
by Nikka | Jul 3, 2025 | Google, YouTube
YouTube is tightening its monetisation policies to clamp down on mass-produced and repetitious content, aiming to keep its platform authentic and engaging. Set to take effect from 15 July 2025, the update specifically targets channels that rely heavily on inauthentic...
