by Nikka | Nov 14, 2024 | Digital Marketing
Maximise the impact of your SEO client meetings with a focus on thoughtful planning, engaging your audience, clear communication, and more. In today’s busy professional environment, meeting fatigue is a genuine challenge. With schedules filled to the brim, making your...
by Nikka | Nov 13, 2024 | Google, Digital Marketing
Many people think that SEO is solely about using keywords, building backlinks, and producing relevant content. While these are undeniably important factors, a website’s overall performance is also critical to SEO success. In fact, how quickly your site loads, its...
by Nikka | Nov 12, 2024 | Google, Digital Marketing
A recent article about Schema structured data sparked a thought-provoking discussion on Twitter, particularly about its role in adapting to emerging AI technologies and its evolving impact on alt-SEO strategies. The conversation, inspired by Jono Alderson’s article,...
by Nikka | Nov 8, 2024 | Digital Marketing
A recent study has found that LinkedIn video posts outperform text content by a significant margin, reaching three times more people. This insight suggests that video content has become a more effective way to engage users on the platform, especially when shared at...
by Nikka | Nov 7, 2024 | Google, Digital Marketing
What makes content go viral? According to our latest research, the key to success lies in triggering specific emotions, publishing at the optimal time, and telling stories that truly resonate with the audience. The emotional drivers behind viral content, such as joy,...
by Nikka | Nov 5, 2024 | Google, Digital Marketing
In the world of B2B marketing, relying solely on traditional advertising channels may limit your potential to engage a full spectrum of decision-makers. As audiences expand their digital presence across an array of platforms, diversifying your media strategy can open...