by Nikka | Aug 15, 2024 | Digital Marketing
Got a website and looking to increase traffic? SEO should be a key part of your marketing strategy. SEO, or search engine optimisation, is essential for attracting and retaining visitors. It involves various techniques to improve your site’s visibility on search...
by Nikka | Aug 15, 2024 | Digital Marketing
Shopify has quickly risen to become a top online shopping platform, offering an effective alternative to Amazon for retailers of all sizes. While Shopify simplifies many aspects of running an online store, there are still various ways to enhance your shop’s SEO....
by Nikka | Aug 14, 2024 | Digital Marketing
In today’s fast-changing digital marketing world, staying updated with new innovations is essential. Generative Engine Optimization (GEO) is a recent breakthrough that’s changing how people search and interact with online information. This guide will provide an...
by Nikka | Aug 14, 2024 | Digital Marketing, Google
Search marketers are concerned about the long-term effects of the recent ruling that found Google to be an illegal monopoly. The decision, which followed a 10-week trial last year, raises questions about potential market disruptions and how penalties will be...
by Nikka | Aug 12, 2024 | Digital Marketing, Google
Google has launched a new feature that leverages AI to help users create a detailed menu directly from a photo. This tool aims to simplify the process of updating or creating menus for restaurants and cafés. To use this feature, navigate to the Edit Menu button on...
by Nikka | Aug 9, 2024 | Digital Marketing
Meta has introduced new advertising opportunities on Instagram Reels with the addition of overlay ads. This move provides advertisers with fresh options to engage users during their video-watching experience. The overlay ads are designed to appear as banner-style ads...
