by Nikka | Feb 4, 2025 | Google
The U.S. Copyright Office has recently published a report that aims to clarify the complex issues surrounding AI-generated content and the question of creative ownership. This document comes in response to increasing concerns and debates regarding how AI-generated...
by Nikka | Feb 4, 2025 | Google
A WordPress scandal from two decades ago may provide insight into Matt Mullenweg’s resistance to criticism amid his current conflict with WP Engine. In a recent interview, Mullenweg referenced three past scandals and controversies—long forgotten by many—to illustrate...
by Nikka | Feb 4, 2025 | Google
Google’s recent actions to block search result scraping have led to widespread outages among global rank and keyword tracking services. This move has impacted many popular tools, such as SEMrush, which rely on accessing search result pages to provide updated...
by Nikka | Feb 4, 2025 | Google
Understand how to effectively use data-driven approaches to achieve reliable and consistent SEO outcomes. By uncovering the advantages of leveraging data, you can develop successful SEO strategies tailored to your specific goals and audience. In the realm of SEO,...
by Nikka | Feb 3, 2025 | Google
Google is offering a valuable support service to advertisers who are struggling with the implementation of conversion tracking tags, a common challenge for many businesses. The tech giant is rolling out one-on-one appointments with technical experts to guide...
by Nikka | Feb 3, 2025 | Google
Elementor has launched a new AI-powered tool called Site Planner, a free-to-use application designed to simplify the website planning process. This intuitive tool helps users create a structured website brief and wireframe, making it easier to visualise and organise...
by Nikka | Jan 31, 2025 | Google
Google has unveiled a new AI-powered feature called “Ask For Me,” designed to make phone calls to businesses on behalf of users. This experimental tool aims to streamline the process of obtaining service prices and appointment availability, saving users...
by Nikka | Jan 31, 2025 | Google
Google has introduced a new Search Labs experiment called “Ask for Me,” a feature designed to simplify the process of gathering information about local services. This experimental tool allows Google AI to call businesses on behalf of users, helping them...
by Nikka | Jan 30, 2025 | Digital Marketing
DeepSeek, a Chinese AI chatbot, has been dominating App Store downloads, but it has faced significant criticism for its poor performance in accuracy tests. Despite its popularity, the chatbot has failed 83% of accuracy tests, placing it a lowly 10th out of 11 AI...
by Nikka | Jan 30, 2025 | Google
YouTube is emerging as a major alternative search platform, with marketers shifting their focus from traditional rankings to securing visibility in search snippets and direct answers. As search behaviour evolves, appearing in featured snippets and AI-generated...
