by Nikka | Apr 21, 2026 | Google
A large-scale study analysing nearly 69 million AI crawler visits has provided new insight into how websites gain visibility in AI-driven search. The research, based on data from over 850,000 websites, highlights clear patterns in how artificial intelligence systems...
by Nikka | Apr 21, 2026 | Google
Google has released updated guidance explaining how websites can improve their chances of appearing with “Read more” deep links in search results. While the feature itself is not new, the added documentation provides clearer direction for developers and SEO...
by Nikka | Apr 15, 2026 | Google, Digital Marketing
Google has confirmed it is retiring Dynamic Search Ads (DSA) and transitioning their functionality into a new system called AI Max. From September, existing campaigns using DSA, automatically created assets, and certain broad match settings will be automatically...
by Nikka | Apr 15, 2026 | Digital Marketing
A recent issue within Google Search Console has caused confusion among website owners and SEO professionals after some users received unexpected notifications suggesting that Google only began tracking search impressions on 12 April 2026. The message implied a new...
by Nikka | Apr 15, 2026 | Google
Google has updated its spam reporting documentation, making it clearer that user-submitted reports may now be used not only to improve automated systems but also to initiate manual actions against websites that are found to be in breach of its spam policies. The...
by Nikka | Apr 14, 2026 | Google
Google’s recent direction towards “agentic” search, highlighted by Sundar Pichai and reinforced through new product updates, points to a fundamental shift in how the web is being used. Rather than simply returning lists of links, search is increasingly moving towards...
by Nikka | Apr 14, 2026 | Uncategorized
Google has introduced a new addition to its spam policies that specifically targets websites interfering with browser back button functionality. “Back button hijacking” is now officially classed as a violation under Google’s malicious practices guidelines, with...
by Nikka | Apr 14, 2026 | Google
Google’s John Mueller has provided a detailed explanation of how the search engine decides which URL to treat as the canonical version when multiple pages appear to contain the same or very similar content. His comments also help explain why Google sometimes selects a...
by Nikka | Apr 14, 2026 | Digital Marketing
Google CEO Sundar Pichai’s recent appearance in a long-form interview with Stripe CEO Patrick Collison has drawn attention for his description of search evolving into an “agent manager”. The idea points towards a future where users no longer simply browse links, but...
by Nikka | Apr 10, 2026 | Google
A detailed analysis of Google’s March core update in Germany has revealed a clear imbalance in search performance, with far more websites losing visibility than gaining it. The findings, published by SISTRIX, highlight how different sectors were affected in very...
