by Nikka | Jun 16, 2026 | Google
Ahrefs data suggests that llms.txt files saw extremely low engagement in May 2026, with 97% of files receiving no requests at all. Despite growing discussion around the format, real-world usage remains minimal across the web. The study analysed logs from around...
by Nikka | Jun 16, 2026 | Google
Google has announced the Open Knowledge Format (OKF), an open specification designed to help structure and exchange the information that AI systems rely on in order to carry out useful tasks. The idea behind the format is to make organisational knowledge easier for...
by Nikka | Jun 16, 2026 | Google
Google’s John Mueller has shared his view on how websites should handle category folder structures on multilingual sites, and his comments suggest that SEO concerns around this issue may be overstated in many cases. The discussion began after a question was posted on...
by Nikka | Jun 16, 2026 | Google
Google Ads has announced three important updates to its bidding and budgeting tools, giving advertisers new ways to grow campaign performance while also improving how budget-restricted campaigns are managed. The changes, revealed by Google Ads Liaison Ginny Marvin,...
by Nikka | Jun 10, 2026 | Google
Digital Content Next (DCN), a US trade organisation representing digital publishers, has issued a cease and desist notice to the Common Crawl Foundation, demanding it stop collecting publisher content and remove material already stored in its datasets. The move,...
by Nikka | Jun 10, 2026 | Google
Claude recorded the strongest referral traffic growth among all AI platforms tracked in SE Ranking’s latest dataset this year. Although it remains the smallest contributor overall, its rapid rise has made it the fastest-expanding source of AI-driven traffic. The data...
by Nikka | Jun 10, 2026 | Google
Research from BrightEdge comparing citations in ChatGPT and Google AI Overviews indicates that AI search systems are doing more than simply pulling information from the web. Instead, they appear to assign different “roles” to the same platforms, treating sites such as...
by Nikka | Jun 10, 2026 | Google
A panel of SEO specialists at WordCamp Europe discussed how artificial intelligence is reshaping search visibility and what businesses need to prioritise to remain competitive. While opinions differed on how disruptive AI truly is, there was broad agreement that...
by Nikka | Jun 9, 2026 | Google
Google has clarified that hyphenated domain names do not carry any negative SEO impact, suggesting that long-standing concerns within the industry may have been overstated. Hyphens in Domain Names Confirmed as Acceptable Google’s John Mueller has recently confirmed...
by Nikka | Jun 9, 2026 | Google
As businesses increasingly focus on gaining visibility in AI-generated search results, new research suggests that simply being mentioned by artificial intelligence platforms may not be enough to build credibility with audiences. A recent study from communications...
