Yelp Takes Google to Court Over Local Search Practices

Yelp Takes Google to Court Over Local Search Practices

Yelp has filed a lawsuit against Google, claiming antitrust violations related to local search practices. The lawsuit argues that Google has engaged in monopolistic behaviour that negatively impacts both competition and consumer choice. Key points include: –...
Data-Driven SEO: Guide to Confident Decision-Making

Data-Driven SEO: Guide to Confident Decision-Making

Understand how to effectively use data-driven approaches to achieve reliable and consistent SEO outcomes. By uncovering the advantages of leveraging data, you can develop successful SEO strategies tailored to your specific goals and audience. In the realm of SEO,...
Google Enhances Search Console with Improved Sticky Filters

Google Enhances Search Console with Improved Sticky Filters

Google has introduced updates to Search Console aimed at enhancing user experience through the addition of sticky filters and improved navigation. These changes come in response to user requests for more effective tools for data analysis. One of the standout features...
Google Updates Cache Removal Documentation

Google Updates Cache Removal Documentation

Google has removed its documentation for the cache: search operator, highlighting the ongoing changes in search and SEO practices. The decision to remove this documentation comes as the cache: search operator is no longer functional. The Internet Archive’s Wayback...
Google Revises Its Spam Policy Guidelines

Google Revises Its Spam Policy Guidelines

Google has revised its spam policy documentation to include more details and clearer explanations, making it easier to understand.  The most significant change in this update is the introduction of a new definition for site reputation abuse. Additionally, there is...
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