by Nikka | Sep 23, 2025 | Google
Google’s John Mueller recently addressed a query about keyword cannibalisation, offering guidance on where SEO efforts should be directed instead. He responded to a question regarding cases where several pages rank for the same search terms. While he acknowledged the...
by Nikka | Sep 23, 2025 | Google
There’s growing debate about whether the discussion around LLMs.txt has become a cycle of confusion, raising questions about what it really means for AI-driven search visibility. A number of well-known WordPress SEO plugins, as well as other content management...
by Nikka | Sep 22, 2025 | Google
Google has confirmed that its August 2025 spam update has now fully rolled out worldwide. The update began on 26 August and was completed on 22 September, as listed on Google’s official status page. It applied globally across all languages. Early reports from...
by Nikka | Sep 22, 2025 | Google
Disagreements within WordPress have recently come to light, sparking debate around leadership, burnout, and the project’s long-term stability. A clash among the core contributor team has spilled into the public eye, leaving many outside the organisation puzzled. What...
by Nikka | Sep 15, 2025 | Google
Google seems to have disabled, or at least started testing the removal of, the &num=100 URL parameter, which allows searchers to view 100 results on a single page. The shift was first noticed around 10 September, when many in the SEO community reported sudden...
