YouTube Rolls Out Its First Yearly Recap

YouTube Rolls Out Its First Yearly Recap

YouTube has introduced its first-ever annual Recap feature, giving viewers a personalised look at the way they’ve used the platform over the past year. This new addition brings together a range of viewing insights in one place, similar to other popular year-end...
YouTube Rolls Out Its First Yearly Recap

Pew: 84% of Adults Now Use YouTube

New research from the Pew Research Center paints a clear picture of how Americans are using social media in 2025. While long-established platforms such as YouTube and Facebook remain the dominant places for broad audience reach, several other channels — including...
YouTube Unveils ‘Ask Studio’ AI for Creators

YouTube Unveils ‘Ask Studio’ AI for Creators

YouTube has unveiled Ask Studio, a new AI-powered assistant integrated within YouTube Studio, designed to help creators better understand their channel performance and audience engagement. The feature uses artificial intelligence to analyse channel data and provide...
YouTube Unveils Brand Pulse

YouTube Unveils Brand Pulse

YouTube has unveiled its new Brand Pulse Report, designed to give marketers a complete view of their brand’s performance across the platform. Using AI-driven insights, the report measures brand impact across paid advertising, creator collaborations, and organic...
YouTube Curbs Mass Content Monetisation

YouTube Curbs Mass Content Monetisation

YouTube is tightening its monetisation policies to clamp down on mass-produced and repetitious content, aiming to keep its platform authentic and engaging. Set to take effect from 15 July 2025, the update specifically targets channels that rely heavily on inauthentic...

YouTube Trials AI Tools to Enhance Search & Discovery

ouTube has started testing new experimental AI features aimed at making it easier for users to discover videos. Among these tools are a search carousel powered by artificial intelligence and a conversational assistant. The AI-driven search carousel is currently being...
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