YouTube Curbs Mass Content Monetisation

YouTube Curbs Mass Content Monetisation

YouTube is tightening its monetisation policies to clamp down on mass-produced and repetitious content, aiming to keep its platform authentic and engaging. Set to take effect from 15 July 2025, the update specifically targets channels that rely heavily on inauthentic...

YouTube Trials AI Tools to Enhance Search & Discovery

ouTube has started testing new experimental AI features aimed at making it easier for users to discover videos. Among these tools are a search carousel powered by artificial intelligence and a conversational assistant. The AI-driven search carousel is currently being...
YouTube Shorts Hits 200 Billion Daily Views

YouTube Shorts Hits 200 Billion Daily Views

YouTube Shorts has reached an impressive milestone, now drawing in around 200 billion daily views. This significant number highlights the growing popularity of short-form video content among users worldwide. Alongside this achievement, YouTube has announced it will be...
YouTube Adds Posts to Shorts Feed

YouTube Adds Posts to Shorts Feed

YouTube has introduced a new feature that places creator Posts directly within the Shorts feed. This update is designed to help content creators broaden their reach on the platform. Rather than disrupting the flow of videos, these Posts will appear seamlessly...
YouTube Begins Testing AI Overviews in Search Results

YouTube Begins Testing AI Overviews in Search Results

YouTube is now testing AI-powered overviews in search results, which highlight relevant video clips based on users’ searches. This new feature is currently being tested with a focus on product and location searches. For now, the AI Overviews will only be visible...
Driving Growth and Engagement with YouTube Shorts

Driving Growth and Engagement with YouTube Shorts

More than just virality, YouTube Shorts is capable of driving lasting impact. By using platform-specific tactics that TikTok and Instagram Reels cannot match, brands can truly stand out. YouTube Shorts has already reached 2 billion monthly users, generating around 70...
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