Microsoft Simplifies Bing Experience

Microsoft Simplifies Bing Experience

Mustafa Suleyman, the CEO of Microsoft AI, is taking a focused approach to enhance Bing Search and AI initiatives at Microsoft by prioritising simplicity. In a recent post on X, he emphasised that “simplicity is one of the core principles I am focused on,”...
Google’s 3 Tips to Boost Digital Marketing with Trends

Google’s 3 Tips to Boost Digital Marketing with Trends

Google has provided practical advice on utilising Google Trends to gain insights into competitors, analyse brand awareness, and predict product demand. This tool offers valuable data that can help businesses navigate the competitive landscape and tailor their...
Google Expands Store Ratings in Search Results

Google Expands Store Ratings in Search Results

Google has announced the expansion of its store ratings feature in search results to several new countries, including Australia, Canada, India, and the UK. This development allows users in these regions to see merchant ratings alongside their search results, enhancing...
Google’s Guide to Using Alt Text for SEO

Google’s Guide to Using Alt Text for SEO

Google’s John Mueller recently addressed a question on Reddit regarding the role of image alt text in SEO. He explained that alt text is crucial for both accessibility and search engine optimisation because it helps search engines understand the content of an image....
DOJ Ruling Could Break Up Google: Impact on Search

DOJ Ruling Could Break Up Google: Impact on Search

Google is facing the possibility of a breakup following a recent ruling from the Department of Justice (DOJ), which has proposed a series of remedies aimed at addressing what it describes as Google’s monopoly in the search market. The DOJ’s action reflects...
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