by Nikka | Nov 11, 2024 | Google
According to a recent McKinsey survey, around 65% of organisations now utilise generative AI, nearly double the figure from the previous year. This rapid shift implies that businesses and content creators must start thinking about ranking within AI-driven responses...
by Nikka | Nov 8, 2024 | Digital Marketing
A recent study has found that LinkedIn video posts outperform text content by a significant margin, reaching three times more people. This insight suggests that video content has become a more effective way to engage users on the platform, especially when shared at...
by Nikka | Nov 8, 2024 | Uncategorized
LinkedIn recently unveiled its list of the top ten most in-demand and rapidly growing job positions for the third quarter. This data provides insight into the sectors and roles currently attracting the highest demand, offering a useful guide for job seekers and...
by Nikka | Nov 7, 2024 | Google, Digital Marketing
What makes content go viral? According to our latest research, the key to success lies in triggering specific emotions, publishing at the optimal time, and telling stories that truly resonate with the audience. The emotional drivers behind viral content, such as joy,...
by Nikka | Nov 7, 2024 | Google
While SEO tools are essential for optimising your website, following every suggestion without discernment could actually hurt your rankings. Understanding their limitations is crucial. First, many SEO tools offer broad recommendations that don’t consider your unique...
