by Nikka | Dec 2, 2024 | Google
Google’s Chromium documentation sheds light on how Chrome collects and utilises Site Engagement Metrics. These metrics are a key part of how Google measures user interaction with websites, helping to identify content that resonates with its audience. Understanding...
by Nikka | Nov 29, 2024 | Uncategorized
As search habits in the UK continue to evolve, Google’s once-dominant presence in the search market appears to be softening slightly. The shift seems to be driven by a growing wariness among users regarding the rise of AI-powered search results. As artificial...
by Nikka | Nov 29, 2024 | Google
Google has announced a temporary test involving the removal of hotel maps and other advanced search features in three European countries: Germany, Belgium, and Estonia. This test marks a significant shift in the way hotel search results are displayed, as Google...
by Nikka | Nov 28, 2024 | Google
Google has introduced a key update to its Business Profile policies, specifically affecting service-area businesses that sell age-restricted products. This change is set to impact a range of industries, including alcohol, cannabis, and weapons retailers. Under the...
by Nikka | Nov 28, 2024 | Google
Understanding the challenges of tracking brand visibility on AI-driven search platforms is crucial. Businesses need to adapt their SEO and digital PR strategies to stay competitive in this evolving landscape. Monitoring organic search performance is becoming...