How Chrome Uses Site Engagement Metrics

How Chrome Uses Site Engagement Metrics

Google’s Chromium documentation sheds light on how Chrome collects and utilises Site Engagement Metrics. These metrics are a key part of how Google measures user interaction with websites, helping to identify content that resonates with its audience. Understanding...
Google Tests Simplified Hotel Search in EU

Google Tests Simplified Hotel Search in EU

Google has announced a temporary test involving the removal of hotel maps and other advanced search features in three European countries: Germany, Belgium, and Estonia. This test marks a significant shift in the way hotel search results are displayed, as Google...
Google Updates Rules for Age-Restricted Products

Google Updates Rules for Age-Restricted Products

Google has introduced a key update to its Business Profile policies, specifically affecting service-area businesses that sell age-restricted products. This change is set to impact a range of industries, including alcohol, cannabis, and weapons retailers. Under the...
Tracking Brand Visibility Across AI-Powered Search Channels

Tracking Brand Visibility Across AI-Powered Search Channels

Understanding the challenges of tracking brand visibility on AI-driven search platforms is crucial. Businesses need to adapt their SEO and digital PR strategies to stay competitive in this evolving landscape. Monitoring organic search performance is becoming...
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