by Nikka | Apr 8, 2025 | Google
John Mueller from Google has made it clear that the regular or daily use of the disavow tool is not considered a normal part of website maintenance. This clarification was shared during the Search Central event held in New York City, where he responded to a question...
by Nikka | Apr 4, 2025 | Google
Recent studies show that most consumers can easily identify AI-generated content. This raises important questions about how businesses should use AI in their content strategies. Understanding which formats consumers are more likely to reject can help brands adapt and...
by Nikka | Apr 4, 2025 | Google
A successful content strategy goes beyond just ranking well in search engines—it ensures that the right audience finds the right message at the right time. In a digital world where search intent shapes visibility, understanding how to craft content that resonates with...
by Nikka | Mar 25, 2025 | Google
Google has begun expanding access to its AI Mode feature by rolling it out to a second batch of users. This follows the initial launch, which gave early access to Google One AI Premium subscribers on March 5th. Now, more users based in the United States, particularly...
by Nikka | Mar 24, 2025 | Google
When Google rolled out its March 2025 core update last week, the company announced a series of changes aimed at improving how relevant and high-quality content is surfaced throughout the year. However, Google clarified that not all websites should expect to fully...