How To Get More Customers On Facebook Without Spending Money. Embark on a journey to business success on Facebook with these strategic actions. Firstly, identify potential customers by utilizing the Facebook search. If, for instance, you run a plumbing franchise, conduct searches for terms like “broken toilet” to connect with individuals actively seeking your services. Employ the magnifying glass, search relevant keywords, and check “Public Posts” to pinpoint concerns and engage with potential clients.
Ways To Get More Customers on Facebook:
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Identify potential customers facing issues related to your business by using Facebook search.
For instance, if you run a plumbing franchise, search for terms like “broken toilet” to connect with people in need of your services.
Action: Use the magnifying glass, search relevant keywords, and check “Public Posts” to identify concerns.
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Stay connected with a large audience using the “texting trick.”
Encourage people to text a specific message to a designated number, as demonstrated when Nathan spoke to 1,500 individuals, saying, “Text ‘FAN [Your Page Name]’ to 32665.”
Action: Instruct people to text a message like “FAN [Your Page Name]” to 32665 for continued engagement.
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Enhance conversion rates by building an email list through your Facebook page.
Nathan recommends leveraging Facebook’s familiarity to offer a free course in exchange for email addresses.
Action: Use email marketing tools like AWeber, Constant Contact, iContact, or Get Response to generate HTML for a subscription form. Incorporate the code into your fan page using Facebook’s static HTML application.
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Cultivate relationships by hosting webinars.
Nathan initiated webinars in his dorm room, sharing opinions on Mashable headlines and encouraging attendee feedback.
Action: Use accessible platforms like Ustream or Live Stream, even the free versions, to capture audience attention.
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Time your sales pitch for maximum impact.
Nathan advises delivering sales pitches when audience attentiveness peaks, using statements like, “If you’re only going to watch five seconds, see this button I’m about to click.” When attentiveness hits 90%, prompt engagement by asking for a response.
Action: Monitor webinar attentiveness and strategically pitch your product when engagement is high.
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Establish a loyal fan base to drive passion, boost sales, and counteract negative publicity or Facebook posts.
Nathan employs a personal touch by reaching out to individuals celebrating personal achievements, using such moments to address webinar-related inquiries.
Action: Connect with webinar viewers who didn’t make a purchase. Utilize Facebook profile information to identify shared interests and engage with personalized messages.
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Leverage passionate fans to influence potential customers through authentic and powerful testimonials.
Nathan observes a sales boost when letting enthusiastic fans share their positive experiences.
Action: Encourage real customers to share their stories during webinars, enhancing credibility and influencing prospective buyers.
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