98% of the visitors to your website will leave without ever contacting you
We bring them back in 3 easy steps
1.
A cookie is added to your visitors computer
Right after you sign up with Digital Marketing Desk, we install a site wide tracking code on your website. Its a simple Javascript tracking code that we add just before the </body> tag on every page of your website. the tracking code puts an anonymous cookie in all your visitors browsers so we can show them your adverts. The good news is we do this for you, we input the tracking code so no technical knowledge is required from your side.
2.
We find your visitors wherever they are online and serve them your adverts
So we have now tagged your visitors with your cookie on potentially thousands devices used to previously view your site. We then search for them on Facebook, Twitter and websites in the Google network to display your adverts. We have partnerships with all of the major advertising networks online Google Display Network, Facebook and Twitter. When a previous visitor to your site loads a web page that is a partner in any of those Ad Networks our platform will serve the one of your adverts. This is done in a real-time auction ofter called “real-time bidding”, your advert will be bidding against thousands of other adverts and the most relevant to the user will be displayed. If we see your visitor loading a web page that has ad space from one of our partner networks, the system aggressively bids to show your advert of your visitor. The algorithm will ensure your adverts are shown frequently but not too often to avoid advert burn (The issue of showing your adverts too many times that they are ineffective)
3.
Your visitor sees your adverts clicks to return to your site then converts into a sale.
Your adverts will be seen by your visitors ensuring you are seen by them once they are ready to purchase your product or service.
Pay Per Click Advertising Prices
Google is one of the largest tech companies for a reason, that being they have the biggest advertising platform in the world. Google PPC allows you to show your adverts to their 180 Billion users per month. You can razor target the exact people who are looking for your product or services at the time they are looking to purchase.
Basic
No Contract- Budget up to £600
- Account creation
- Set up Campaigns & Adgroup Structure
- Landing pages optimised
- Plus your Ad spend
- No contract
Standard
No Contract- Budget up to £1400
- Account creation
- Set up Campaigns & Adgroup Structure
- Landing pages optimised
- Plus your Ad spend
- No contract
Advanced
No Contract- Plus 10% of ad spend
- Budget over £1400
- Account creation
- Set up Campaigns & Adgroup Structure
- Landing pages optimised
- Plus your Ad spend
- No contract
Ecommerce
No Contract- Account creation
- Set up Campaigns & Adgroup Structure
- Landing pages optimised
- Plus your Ad spend
- No contract
Facebook is the single most important place to advertise your Business. We often hear my customers are not on Facebook, well I am sorry that is TOTAL Rubbish. 24 Million people in the UK log onto Facebook every single day. The average time on the site is 18 minutes per day. So your potential clients are using the site.
Are there any discounts?
Sorry there is a lot of work involved in crafting your adverts, our graphic designers will design eye catching adverts that will grab your customers attention. Our writers will create snappy text that will pull customers over to your site. We also have to invest heavily in Facebook advertising tools that cost thousands each month.
How long does it take to get started?
Normally your campaign will be set up within 7 days, this depends on how many adverts and how much information you have provided with your goals etc. A lot of work goes into designing adverts, creative text and any landing pages required. The more information you have ready at time of purchase the quicker your campaign will start.
How are adverts charged?
Adverts are charged directly to your Facebook advertising account, our management fee is a separate Direct Debit. You tell us the budget you want to spend each week or month and we ensure you are within those boundaries. Often clients put an unlimited spend on their adverts as long as they are getting customers from the work. In short you tell us and we work with what best fits your business model.
Any hidden costs?
None at all, all the costs are listed on the page above. The only variable cost is the advertising spend which can vary from month to month but not by much. As we mentioned you tell us the budget for your campaign and we stick to that.